Mary Cruz

Mary Cruz

Vice President of Membership and Chapter Services,
Society for Marketing Professional Services

Contact Details

Society for Marketing Professional Services

Chapter

Mary Cruz


Vice President of Membership and Chapter Services,
Society for Marketing Professional Services

Bio

In association management since 2000, employed with SMPS 10+ years, Mary is responsible for the development of membership growth and retention activities and works to establish short-term and long-term goals to achieve organization’s membership objectives. In addition, she works to create chapter services to advocate for, educate, and connect members and leaders.

Mary works closely with chapter leaders on various matters; educate volunteers on governance/chapter management, conduct regular training/information webinars, new chapter development, membership/marketing, collect and develop resources and tools that will encourage chapter growth and success. She continuously works to find and implement new and innovative ways to communicate with chapter leaders and to make sure that all SMPS volunteers “Connect” with each other.

Member of ASAE the American Society of Association Executives. Mary has presented at various ASAE meetings and a speaker at their annual conference.