I describe myself as a marketing geek and analytics nerd because I really love learning about the science of marketing and how I can apply digital information to business. I get to apply both of my passions into my career and am eager to share this knowledge with other marketers in the professional service industry.
My gig at Beck Technology is not only my dream job but also my playground and research laboratory. I get to be part of wicked awesome preconstruction software development, hang out with fantastic co-workers, implement cutting-edge marketing tactics, experiment with new ideas, and be in the front row of revolutionizing the construction industry.
Additionally, I run a marketing consulting company, Benchley Design. We teach other marketers how to analyze their own marketing data for business. This side gig allows me to geek and nerd out as often as clients let me. Benchley Design helps marketers understand how marketing can boost business objectives, apply quantifiable value to marketing initiatives, and coach teams on implementing change. We also offer marketing strategy, copywriting, videography, and graphics.
In my free time, I travel to far off places, read mountains of books, and speak at industry events on construction technology, advanced marketing, and business operations.
Specialties: business consulting, branding and identity, public speaking